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ECM Alliance at the “ZEIT Conference Football & Economics” in the Berlin Ritz-Carlton Hotel

Models presented fashion of old paper documents

The German final of the Football Federation Cup took place on May 15 at the Berlin Olympic stadium. Accompanying this event on the same day, the German DIE ZEIT weekly newspaper held a conference under the headline of “Football & Economics” at the Ritz-Carlton Hotel in Berlin. The ECM alliance Germany GmbH also attended this event to introduce the ECM-topic to the participants.

More than 300 participants joined the conference, and prominent lecturers like the former Werder Bremen Manager and current UN special consultant for sports Willi Lemke, the former national goalkeeper Oliver Kahn and Heribert Bruchhagen, chairman of Eintracht Frankfurt, held interesting speeches which discussed topics like “Sport sponsoring” and “Germany as a football location in international competition”.

Exklusive photo-shooting

The ECM alliance attended the congress with a very special event: Models presented a selected paper fashion collected which had first been shown on this year's CeBIT. The reactions on this show were very positive. The participants of the event were invited to a photo-shooting and could take their exclusive photos home as a souvenir. Our Marketing Manager Lars W. Steinhoff attended the event and concludes: "The idea to present the collection of old paper documents not only at the CeBIT, but also at the ZEIT event was followed by a very positive echo. The event was a good platform for our objective to introduce the ECM-topic in companies and institutions."


Further Information

windreamNews 05/2010
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